About Mercedes-Benz Stadium
Mercedes-Benz Stadium is a multi-purpose stadium located in Atlanta, Georgia. It is the home of the Atlanta Falcons of the National Football League (NFL) and Atlanta United FC of Major League Soccer (MLS). Opened in 2017, the stadium serves as a replacement for the Georgia Dome.
The stadium's signature feature is its retractable roof, which consists of eight translucent triangular panels that operate like a camera aperture. Encircling the roof opening is the "Halo Board," a 58-foot tall, 360-degree high-definition video board that is the largest of its kind in the world. The stadium holds approximately 71,000 fans for football.
Mercedes-Benz Stadium is known for its "Fan First" pricing model, offering incredibly affordable food and beverage options. It is the first professional sports stadium in the United States to achieve LEED Platinum certification. Hosting Super Bowl LIII, it set a new benchmark for architectural innovation and fan experience in sports.
The venue is owned by AMB Sports and Entertainment, a subsidiary of Home Depot co-founder Arthur Blank's holding company AMB Group; Blank purchased the Falcons for 545 million dollars in February 2002 from previous owner Rankin Smith's estate. The 1.6-billion-dollar stadium construction was funded primarily through 200 million dollars of Atlanta municipal bonds backed by the city's hotel-motel tax, with Blank personally covering the remaining 1.4 billion. The Mercedes-Benz naming-rights deal signed in August 2015 for 324 million dollars across 27 years replaced the German automaker's previous naming of the New Orleans Superdome and remains the largest single-venue naming contract in American sports history. Blank's ownership of the Falcons and Atlanta United FC alongside the venue makes him the only individual to have simultaneously owned an NFL, MLS and PGA Tour Championship venue.